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Overview of Program

No challenge that humanity has faced could have prepared us to meet the climate crisis. Arresting global warming before it’s too late has emerged as nothing less than the central organizing project for our civilization. As the scientific data pours in, it has become clear that we have to act now to bring about a reduction in our carbon emissions.

In the face of this crisis, people around the world are rallying to find solutions. But the large-scale solutions many are pinning hope on—renewable energy and new technologies—will take a long time to scale up; much more time than scientists tell us we have.

There is, however, one solution that has the potential to bring about significant large-scale carbon reductions in the short term: household energy conservation. Over half of America’s carbon footprint and between 50 and 90 percent of a community’s footprint is created by the energy we use to power our homes and cars. And America representing 20 percent of the planet’s greenhouse gas emissions and epitomizing the high carbon lifestyle, is a lynchpin for any global solution. If we can demonstrate how to scale up household carbon reduction in an American community it will serve as a role model to other communities. Because of the solution vacuum, this model will disseminate quickly to other communities both in America and around the world. But how can we do this?

The tools are now in place to help a community empower citizens to reduce their carbon footprint. Empowerment Institute has developed through three decades of research a proven behavior change and community engagement methodology. It has helped millions of households around the world to reduce their environmental footprint and trained hundreds of communities to implement this methodology.

This methodology has now been applied to the issue of global warming. It is built around the award-winning Low Carbon Diet: A 30 Day Program to Lose 5,000 Pounds and its Cool Community Campaign strategy. The program provides households with simple tools to measure and reduce their carbon footprint with the support of a peer-support called an EcoTeam. Participating households reduce their carbon footprint by up to 25 percent. The Cool Community Campaign organizing model engages residents on a block-by-block basis and has demonstrated the ability to get 25 percent of a block to participate.

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Become Certified as A Cool Community Corps Leader


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Empowerment Institute’s Social Change 2.0 community organizing leadership certification with a focus on implementation of the Cool Community Corps. You will learn how to facilitate an empowerment training, provide empowerment coaching, and use the Social Change 2.0 framework, strategies, and skills to architect a transformational community intervention. You will also receive the Cool Community Corps training scripts, organizing templates, and guidance on how to customize the campaign to the unique needs of your school, community and project. Click here for more information on the certification program.

Sponsor A Cool Community Corps Training


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A Social Change 2.0 training for a university, college, high school or environmental club wishing to establish a Cool Community Corps. This training is customized to the specific needs of the organization. For more information contact us.

Purchase Low Carbon Diet Workbook


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Low Carbon Diet:
A 30 Day Program to Lose 5,000 Pounds

by David Gershon

The core tool of the Cool Community Corps.

Click here to purchase the book

Low Carbon Diet and the Cool Community


Socail Change 2.0Low Carbon Diet and the Cool Community

Learn about the social change framework and research underpinning the Cool Community Corps in David Gershon’s award-winning book Social Change 2.0: A Blueprint for Reinventing Our World. Chapter 11 of the book is a case study of the Low Carbon Diet behavior change program and Cool Community empowerment model on which the Cool Community Corps is based. This chapter has been excerpted as a six-part series in the Sustainable City Network listed below:

Part One: Low Carbon Diet and the Cool Community

Part Two: An Inconvenient Truth Finds a Convenient Solution

Part Three: Instead of Cursing the Dark, Light a Candle

Part Four: The Global Warming Café

Part Five: Taking a Cool Community to Scale

Part Six: The Cool City Challenge

Click here to purchase Social Change 2.0

Audio Interviews with David Gershon


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New-Dimensions-logo 160Low Carbon Diet Lifestyle, What Will It Take?


enlightenNext 220Enlightened Social Action.


npr logo 150Social Change 2.0 on KEXP fm in Seattle

Low Carbon Diet Testimonials


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"David Gershon has created a step-by-step program, à la Weight Watchers, designed to reduce a person's carbon footprint. . . . Replete with checklists and illustrations, this user-friendly guide is a serious attempt at changing American energy-consumption behavior. . . . The timing for a book offering day-to-day solutions to an overwhelming global problem couldn't be better."

— The Christian Science Monitor


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