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This certification program is currently unavailable. 

Empowerment Institute Certification Program

with David Gershon and Gail Straub

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Empowerment Institute is a three-part professional training leading to certification. It is based on David Gershon and Gail Straub’s world-renowned work on empowerment and their mastery of personal growth facilitation developed over the past thirty years. Their empowerment model is considered by many to be the state of the art in transformational technology. Each participant specializes in one of the six empowerment tracks and is assisted in developing a successful business or career application. Click on the tracks listed below for a full description of each.

Part One

The Institute begins with a 3½-day training in which you learn the empowerment model, methodology and personal growth facilitation skills, and apply them to the project you have selected.

Part Two

In part two, you return home and work within your chosen track aided by Gail or David’s coaching and a master class.

Part Three

After completing your empowerment project, you reconvene for a final
4½-day training to debrief your experience, learn from the groups’ best practices and develop your marketing plan. Finally, you participate in David and Gail’s acclaimed personal development training program, the Empowerment Workshop. You will benefit personally and professionally as you observe the empowerment tools skillfully applied.

Empowerment Certification Tracks

Track One: Empowerment Life Coaching Program

Track Two: Empowerment Workshop Trainer

Track Three: Empowerment Design and Facilitation

Track Four: The Practice of Empowerment in Organizations

Track Five: The Practice of Empowerment in Communities

Track Six: The Practice of Empowerment and Climate Change

Empowerment Framework

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The Curriculum

Empowerment Model—a structure for transformative change

You learn to help people shift from a pathological worldview to a visionary worldview; from a static to an organic model of growth; and from self-awareness to behavior change.

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Brief History

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In 1981 David Gershon and Gail Straub founded Empowerment Institute to explore the question: how do you empower people to grow and realize their full potential? They wanted to shift the focus from fixing problems and healing the past, to focusing on what we want for our lives, our organizations, our communities, and our world – and how to achieve it. Enabling people to envision and realize their dreams was the approach they called “empowerment.” The term “empowerment” was new in the vernacular of transformation, as was their approach. This transformational social innovation soon began attracting attention.

People came to learn about empowerment for themselves, their communities, their organizations and their causes. They came from all over North America, Europe and Latin America, but also from Afghanistan, Darfur, Rwanda, South Africa, China, Russia, and India. They included social entrepreneurs, community organizers and environmentalists; Fortune 500 corporate leaders, organizational change consultants and business school professors; life coaches, health-care professionals, therapists, educators, and personal development trainers; non-profit managers, government executives and politicians; young and old, male and female, and embodying every race and ethnicity.

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Feedback on David Gershon and Gail Straub's Empowerment Work

“In my role heading the Organizational and Individual Development function globally for Honeywell, I have either taken or evaluated most training programs aimed at individual or organizational change. The empowerment work of David Gershon and Gail Straub, however, was profoundly different. I was deeply impressed by the elegance of the methodology they have honed over two decades including their training design and delivery. I continue to rely on the empowerment model as a foundation for my work.”

Elaine Millam, president, Workwise Coaching and Consulting

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Register for Empowerment Certification Program


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Future workshops to be announced here.

Watch these introductory video clips



Empowerment Institute: An Overview


The Business of Transformation


Beyond Having the Answers


Program Participants Describe Their Experience

School for Transformative Social Change


Socail Change 2.0Read about the Empowerment Institute Certification Program in a free download from David Gershon’s award-winning book Social Change 2.0: A Blueprint for Reinventing Our World, “Building Leadership Capacity to Change the World: A School for Transformative Social Change.”

pdf Download PDF

Click here to purchase Social Change 2.0

Empowerment Audio


Empowerment bookListen to excerpts from David Gershon and Gail Straub’s best-selling book Empowerment: The Art of Creating Your Life As You Want It, read by the authors:

Note: audio files will take a few moments to load into the popup, please be patient.

  • Part One - Getting Ready
  • Part Two - Crafting Reality with Thought
  • Part Three - Personal Power
  • Part Four - Core Beliefs
  • Part Five - The Journey, Emotions
  • Part Six - Money
  • Part Seven - Work
  • Part Eight - Spirituality
  • Part Nine - Returning Home: Always Growing, Making Your Passion Happen

Click here to purchase the book

Conversations with Visionary Colleagues About the Empowerment Model


christiane northruChristiane Northrup, MD, is a visionary pioneer and the world’s leading authority in the field of women’s health and wellness. Dr. Northrup is a leading proponent of medicine that acknowledges the unity of mind, body, emotions, and spirit. Internationally known for her empowering approach to women’s health and wellness, Dr. Northrup is the author of many books including the best-selling Women's Bodies and Women's Wisdom.

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pdf Delivering agency in the developing world: An evaluation of the IMAGINE-Kenya Initiative

Certification Program Testimonials


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“The Empowerment Institute is the most powerful, results-oriented training program I have ever encountered. I have integrated the empowerment architecture into everything I do, from development of community leadership in my work to relationships with my colleagues, family and friends. It’s now like breathing.”

Jeff Nugent, CEO, Development Training Institute

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